Any U.S. marketer who doubted the power of the QR code is eating their lunch after the Super Bowl. In just one night, with the help of a 60-second spot that featured nothing more than a bouncing QR ...

The early winner for the most effective ad during this year's Super Bowl might just go to Coinbase, the cryptocurrency exchange platform. The company ran a remarkably simple ad: It was just a bouncing ...

Coinbase Global, the largest U.S. cryptocurrency exchange, made its Super Bowl debut with a QR code ad so popular that it crashed the app and forced the company to throttle traffic to its site. The ...

Coinbase, one of the most popular cryptocurrency exchange platforms, raised the bar for unconventional Super Bowl ads -- and it was met with mixed reviews. Super Bowl ads -- which are notoriously ...